Registration ends October 9th
Harness the power of story to create a better way to talk about
what you do with The One-Liner Workshop
Date: October 10, 2024
Time: 10:00-11:30 AM
Location: 2354 E State Hwy 114, Southlake, TX 76092
Does your company have a clear way of describing what you do, or do you often resort to jargon or lengthy descriptions that leave potential customers scratching their heads?
When your business is your passion, it can be hard to condense what you do into a few sentences.
When people don’t understand what you do, they won’t buy.
You need a one-liner.
Imagine having an elevator pitch that captivates your audience, leaving them eager to learn more about your business. This is a one-liner: a concise story that communicates what you do in a clear way and shows the transformation your business can bring to their lives.
This workshop equips you with a simple three part framework to create a one-liner that will have listeners wanting to learn more about what you do.
Step 1: Register for the workshop
Step 2: Craft your One-Liner
Step 3: Watch your business grow
Dorena Kohrs
Space Doula
"Katharine is brilliant! Her years of marketing expertise and her spot on intuition have been instrumental in growing my business. With a message that is clear and brand aligned, I have been able to fill my signature program with raving fans. She's my secret weapon, and she should be yours too!"
Workshop Details
Thursday, October 10th
10 - 11:30 AM
Your CBD Store - Southlake
2354 E State Hwy 114
Southlake, TX 76092
Tickets are just $37
MEET YOUR PRESENTERS
StoryBrand Certified Guides,
Katharine McMahon and Talor Boyd
If you’re anything like the other incredible business owners we’ve both worked with over the past decade, you feel like you’re stumbling over your words when people ask what you do. So you either answer with your job title, or launch into a lengthy, jargon-filled explanation of what you do and get blank stares in return.
We know that having a concise message to share that clearly articulates the product you sell, the problem you solve, and the results you get for customers can completely change the game when it comes to sharing what you do. The one-liner that you learn to write in this workshop will allow you to get people asking more about what you do, and give you a repeatable message that you can share online, in person, and anywhere you talk about your business.
Make sure you get the personalized attention you deserve
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